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Marketing Audit

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... transfer. Journal of Educational Psychology, 90, 407-413. Elliott, R. (1998). Assurance services and the audit heritage. Auditing: A Journal of Practice and Theory, 17 (Suppl.), * Broken blade records 1 year * Internal audit records 3 years * Customer audits- (incl. Responses & action plans) last 4 audits important consumer information. Marketing audits provide an easy and cost-effective access to professional marketing department provides the audit for the customer. The customer is sent the audit and can confirm the audit with a `yes,' dispute the audit with the customer's own auditing records, or simply ignore it. ...



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Sources list for MARKETING AUDIT:

Rezaee, Zabihollah Continuous auditing: Building automated auditing capability. 2002. On the Internet at http://www.cwu.edu/~atkins om/continuous_auditing.htm Rezaee, Zabihollah Continuous auditing: Building automated auditing capability. 2002. On the Internet at http://www.cwu.edu/~atkins om/continuous_auditing.htm
Continuous Auditing

Performance Information and Performance Management in BVPPs. Audit commission. 2002. Accessed 10 Dec. 2003.
Performance Management

"The Audit Office Today." Retrieved from http://www.audit.wa.gov.au/insideoag/ Accessed on 30 May, 2005
Public Sector Accountability

Ricciardella, R. (2001, April 11). Internal Audit Business Application Audit Program G-1. AuditNet. http://www.auditnet.org/docs/bus_app_review.doc. Viewed November 16, 2003.
Offshore Outsourcing

Federal Information System Controls Audit Manual, Volume 1, Financial Statement Audits, GAO 1999.
Federal Reserve System

 

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